Post by account_disabled on Nov 25, 2023 4:24:31 GMT
According to the Onion Theory I reveal my feelings to you you feel comfortable communicating yours to me. By observing different ways of running social media pages we can distinguish four types of communication compatible with the degrees of intimacy described by Altman and Taylor. To arrange them clearly see them in the table This is more or less how the translation of Social penetration theory from psychology to marketing looks like. This does not mean that websites run according to any of the keys are bad. However if we want to ensure that the community gathered around our products takes an active part in the life of our fanpage it is worth shifting the communication accents a bit.
Let's move on to examples and see what it looks like in practice and how to build social media marketing Clichés a good example of a website from the first level of information exchange would be the fan page of the Kontigo drugstore. The website is active and posts are Email Marketing List posted regularly. The number of people who clicked like is and yet the reactions to a single post rarely exceed. This is due to the impersonal nature of the shared content which graphically correct and perfectly advertising products is unable to motivate fans to be active. Facts here it is worth mentioning the website of the popular online drugstore Minti Shop. Number of fans.
Nice photos and direct messages to readers create an atmosphere of camaraderie that makes the interest in the content they publish twice as high. Opinions another eZebra online drugstore. It engages its over people. fans by sharing gifs and posts directly encouraging them to comment. The website is run with a great sense of humor and posts describing the possible uses of individual products are published. Frequent competitions and the lack of an official atmosphere make fans eager to comment and they can count on a quick response from the people running the fanpage.
Let's move on to examples and see what it looks like in practice and how to build social media marketing Clichés a good example of a website from the first level of information exchange would be the fan page of the Kontigo drugstore. The website is active and posts are Email Marketing List posted regularly. The number of people who clicked like is and yet the reactions to a single post rarely exceed. This is due to the impersonal nature of the shared content which graphically correct and perfectly advertising products is unable to motivate fans to be active. Facts here it is worth mentioning the website of the popular online drugstore Minti Shop. Number of fans.
Nice photos and direct messages to readers create an atmosphere of camaraderie that makes the interest in the content they publish twice as high. Opinions another eZebra online drugstore. It engages its over people. fans by sharing gifs and posts directly encouraging them to comment. The website is run with a great sense of humor and posts describing the possible uses of individual products are published. Frequent competitions and the lack of an official atmosphere make fans eager to comment and they can count on a quick response from the people running the fanpage.